Video Academy
Short films on how Yeti Outreach works, and how to use it.
72 films · 1 hr 36 min
Getting started
4 films · 6 min
Length 1:47Set up your brand
Stay chill. Let's set up your brand. Do it once, and everything Yeti Outreach makes for you looks and sounds like you.
Length 1:40Upload and clean your list
Stay chill. Let's bring your contacts into Yeti Outreach, and clean them on the way in.
Length 1:32Write a landing page with AI
Stay chill. In a couple of minutes you'll have a landing page that's written, designed and ready to test.
Length 1:06Plan your first campaign
Stay chill. Let's plan your first campaign. A few answers here, and everything after is written around them.
Email campaigns
5 films · 7 min
Length 1:47Write your campaign's emails
Stay chill. Let's write your campaign's emails. Your plan already knows the offer and who it's for, so the writing starts from there.
Length 1:27Choose who gets it and get it ready to send
Stay chill. Your emails are written. Now choose who gets them, check everything, and get the campaign ready to send.
Length 1:40Follow up with a sequence
Stay chill. Here's how to follow up, one person at a time, with the people who act on your campaign.
Length 1:14Collect sign-ups with a form
Stay chill. Here's how to put a sign-up form on your website, so new people can join your list by themselves.
Length 0:54Handle unsubscribes
Stay chill. Here's how to take someone off your emails when they ask you directly.
Replies
2 films · 3 min
Sending
2 films · 2 min
Your website
14 films · 15 min
Length 2:02Build your website with AI
Stay chill. Tell it about your business once, and it plans, writes and designs your whole website.
Length 1:37Change a page in the editor
Stay chill. Every page of your website can be changed, right on the page.
Length 1:09Add a page
Stay chill. Add a page to your website whenever your business grows.
Length 0:55Your website's logo, colours and fonts
Stay chill. Your logo, your colours and your fonts, on every page at once.
Length 0:54Your business details
Stay chill. The facts about your business, kept in one place.
Length 1:07Your menu and footer
Stay chill. Choose what's in your menu, and what sits at the foot of every page.
Length 1:02How your pages show in Google
Stay chill. Choose the title and the line people see when your page comes up in a search.
Length 1:04Write articles that bring in visitors
Stay chill. Articles answer the questions your customers search for, and bring them to your website.
Length 1:02Enquiries from your website
Stay chill. Every message from your website's forms, in one place, and the moment it arrives.
Length 1:18Take bookings on your website
Stay chill. Let customers book a time with you, straight from your website.
Length 0:43Visitor accounts and your people
Stay chill. Everyone who signs in to your website, listed in one place.
Length 0:53Check your website before it goes live
Stay chill. See every page as a visitor will, before anyone else can.
Length 0:45Put your website live
Stay chill. When it's ready, your website goes live in one press.
Length 0:43Use your own domain
Stay chill. Put your website on a domain you own.
Your online shop
4 films · 6 min
Length 1:46Build your online shop
Stay chill. Tell it what you sell, and it plans, writes and designs your whole shop.
Length 1:54Add a product to your shop
Stay chill. Put a product in your shop, with its words, its photo, its price and its stock.
Length 1:15Group products into collections
Stay chill. Group your products so buyers find what they came for.
Length 1:27Set up delivery and payments
Stay chill. Choose how your orders reach people, and how they pay you.
Media studio
1 film · 2 min
Your account
5 films · 5 min
Length 1:00Check your usage and credits
Stay chill. Here's where you see what you've used this month, and what you have left.
Length 0:59Choose or change your plan
Stay chill. Here's where you choose your plan, and change it later.
Length 0:54Your billing: card, credits and statements
Stay chill. Here's where your card, your credits and your statements live, and how to keep them in order.
Length 1:04Your account and your team
Stay chill. Here's where your own details live, and how to bring your team in.
Length 1:07Refer a business, earn a reward
Stay chill. Know another business that sends email? Here's how to share your link, and see what it earns you.
How it works
35 films · 50 min
Length 1:56Why every list is cleaned
Stay chill. Every list is cleaned before it sends. Here's what cleaning does, and why it matters.
Length 1:19What probing is
Stay chill. Some email addresses can't be checked just by asking their mail server. Here's how the platform checks them anyway.
Length 1:17The four mailbox providers
Stay chill. Every email lands with a mailbox provider, and each one decides for itself which senders to trust. Here's how the platform sorts your mail for them.
Length 1:14Traffic governance
Stay chill. Traffic governance sets how fast each sending domain sends to each provider. It all comes down to one simple rule.
Length 1:02Natural pace, and why it isn't warm-up
Stay chill. Mail goes out at a natural pace: a steady drip, spread across the whole sending window. Here's why it never rushes.
Length 1:04Many sending domains, one campaign
Stay chill. Every campaign is shared across several sending domains. Here's why, and how it works.
Length 1:03Design variants and the rarity score
Stay chill. The same email, sent over and over from one place, looks like a machine. Here's how design variants and the rarity score keep every send different.
Length 1:06A real page on every sending domain
Stay chill. Your landing page is served on every one of your sending domains. Here's why that matters, and where your links take people.
Length 1:04Real people, not machines
Stay chill. Not every open or click comes from a person. One machine, posing as a browser, once clicked for more than a thousand people. Here's how the platform tells people from machines.
Length 1:25One brand, everywhere
Stay chill. Your brand is set once, and used everywhere. Here's where it goes, and what it holds.
Length 1:20Your team, and who can do what
Stay chill. You can bring your team into your account, each with their own login. Here's who can do what.
Length 1:30How credits work
Stay chill. Everything you do on the platform runs on credits. Here's how they work, which ones go first, and where to see them.
Length 1:36Sending domains, set up for you
Stay chill. Your campaigns go out from sending domains of their own. Here's why, and what's set up for you when you add one.
Length 1:25Why your reply-to is verified
Stay chill. When someone replies to your campaign, the reply has to reach you. Here's why your reply-to address is verified first.
Length 1:35How a sign-up form fills your list
Stay chill. A sign-up form on your website adds people to your list. Here's how bots are kept out, and how each address is checked before it's mailed.
Length 1:30From a click to a lead
Stay chill. Your landing page's form turns a click into a lead. Here's what happens when someone fills it in.
Length 1:29Unsubscribes, honoured everywhere
Stay chill. When someone asks to stop hearing from you, the platform makes sure they do. Here's how an unsubscribe works, and how far it reaches.
Length 1:34One plan, the whole campaign
Stay chill. Your campaign's plan is four short answers. Here's how they shape the whole campaign.
Length 1:31How your emails are written
Stay chill. Ask for an email here, and it's written and designed for you in one go. Here's what it works from, and the rules it writes to.
Length 1:31Films in your brand
Stay chill. Your media studio makes films and ads for your business, in your brand. Here's how one is made.
Length 1:30A campaign that protects itself
Stay chill. Every campaign watches its own results while it sends, and pauses itself if something goes wrong. Here's what it watches, and what happens next.
Length 1:32What your results count
Stay chill. Your Results page adds up what your campaigns did. Here's what each number counts, and what it leaves out.
Length 1:33Your deliverability score
Stay chill. Your deliverability score answers one question: is your mail getting through? Here's what it measures, and when it appears.
Length 1:28One inbox for every reply
Stay chill. When people reply to your campaigns, the replies come back to one inbox. Here's how it's sorted, and what sits beside each one.
Length 1:34Your email signature
Stay chill. Your replies can end with a signature, in your brand. Here's what it holds, and where it goes.
Length 1:15Sequences, one person at a time
Stay chill. A sequence follows up one person at a time, after they act on one of your campaigns. Here's how it works.
Length 1:23What starts a sequence
Stay chill. A sequence never starts on its own. It starts with one person's own action, on one of your campaigns. Here's what counts, and what never does.
Length 1:32How your website is built
Stay chill. Your website isn't a template you fill in. Here's how it's built for your business, and why that matters.
Length 1:30How your website gets its address
Stay chill. Your website needs an address people can visit. Here's how it goes live, and how a domain you own becomes its address.
Length 1:31What Google sees on your pages
Stay chill. Every page of your website tells Google what it is. Here's what Google reads, and why it matters.
Length 1:39Why articles bring in visitors
Stay chill. Articles are how new people find your website. Here's how they're made, and why they bring in visitors.
Length 1:33How your bookings work
Stay chill. Your website can take bookings on its own. Here's how it offers times, and why you're never double-booked.
Length 1:34Where every enquiry goes
Stay chill. Someone fills in the form on your website. Here's where their enquiry goes, what's checked first, and why none get lost.
Length 1:36How your shop works
Stay chill. Your website can sell your products. Here's how your shop decides what's on sale, and what happens when someone orders.
Length 1:27How you get paid
Stay chill. Your shop takes payment the ways you choose. Here's how the money reaches you, and how each order reaches your buyer.